Generally CRMs are a place to keep track of activities. It is typically very labor intensive and heavily dependant on tasks and reminders of actions you will need to follow up on later. CRMs are also often complex and focused on CUSTOMER management and not prospecting. They are designed to be integrated with back office system such as ticketing, email marketing and provisioning systems. Click2Sell is focused on PROSPECTING AND SALES. Everything is fully automated so you will never worry about having to react to tasks or reminders that can easily be forgotten. You simply set the correct reply action (there are only five) and Click2Sell does the rest. It works for you, you do not work for it.